• PEI

When it comes to turkey, the wishbone is often an afterthought.

Well, right now, we want to make it top of mind.

At this critical time, Canada’s turkey farmers and processors are coming together to launch the Wishbone Project.

It’s a way for us to give back. To our communities. To the retailers who get our product to market. And to help those in need at the local, provincial and national levels.

The Wishbone Project isn’t just about monetary contributions to charitable organizations. It runs deeper than that.

We’re also empowering community heroes, like local chefs who are tackling food insecurity. And we want to support groups that empower those who are vulnerable or at risk. As a first step, we’ve donated $50,000 to Kids Help Phone to ensure young people don’t feel alone during this time, and $25,000 to local chef partners across the country.

The more we can boost initiatives like that, whether through funds or food, the less our fellow Canadians have to worry.

If we pull together, we can make that wish come true.

-From the Turkey Farmers and Processors of Canada


Since the launch of The Wishbone Project, the Turkey Farmers and Processors of Canada are proud to have made the following contributions:

  • An additional $80,000 to Kids Help Phone and 4-H Canada to ensure youth across Canada, particularly rural youth have access to the supports and services they need
  • $10,000 to support Union Gospel Mission’s food service, which provides meals to over 1,000 British Columbians in need daily
  • $10,000 to support Potluck Catering’s food program, which is creating 1,500 meals per day for Vancouver’s Downtown Eastside residents
  • $10,000 to the Breakfast Club of BC’s emergency fund, contributing to feed over 33,000 children across British Columbia and 500,000 kids in Canada
  • $10,000 worth of turkey, distributed amongst the South East, Niverville and Grunthal Helping Hands food banks of Manitoba
  • 512 turkeys to the New Brunswick Association of Food Banks
  • $3,125 to Siloam Mission in Winnipeg to support its crucial work fighting food insecurity during the COVID-19 pandemic.
  • $1,075 to the EGADZ Youth Centre in Saskatoon to support its food supply programs for children in the area.
  • $1,000 to the Hot Meals for Hungry Kids Program, which has supplied Regina youth with nutritious lunches throughout the pandemic.
  • $1,050 to the Heart of Seniors Hamper Program in Prince Albert that has supplied hampers full of food and hygiene products to seniors in need over the last several months.
  • $3,125 to Les Tablée Des Chefs, which has mobilized the food industry and chefs of Quebec to produce more than 2,000,000 meals and feed people in need during and after the COVID-19 crisis.
  • $3,125 to Feed it Forward to aid its efforts in serving tens of thousands of meals to hungry Ontarians before, during and after COVID-19.